The creation of icons as Alexia Putellas in women’s sport to break with everything and attract the social mass
Alexia Putellas is one of the biggest names in the world of football. On the pitch, the Barcelona Femení player has become a legend and one of the best players in the world after winning Ballon d’Or twice. She was the first Spanish woman to win a Ballon d’Or, a milestone she repeated a year later, alsoo being the first player to win two awards of this type in a row. Any trophy or individual distinction was too small for her: she won everything she could and more.
Alexia Putellas grew up at Barcelona and, at the same time, she became a fashion icon. There are many brands that have bet and are bidding for Alexia Putellas, who has become one of the main faces of different brans such as Nike, Oakler o Cupra, among others. All this has made the arrivals of the players to the field also an attraction, an idea that they share with some NWSL franchises. All of them pose for the cameras on arrival, each dressed in a personal look that gives style to the character that goes beyond the footballer.
The case of Alexia Putellas has been one that has broken all barriers in Spain. She has been linked to Barcelona Femeni for 14 years, where she started out as one of those who went to train at night and showered in the team’s training ground with cold water. She grew up at the club, showing her best qualities on the pitch and making everyone fall in love with her footballing quality. With a unique left foot that has become one of the most special in the world.
The La Reina effect
Over the years, her talent has gone hand in hand with her growth off the field, where she has caught the attention of big fashion brands and has been the protagonist of magazines such as Vogue. Even on the day of her farewell, when the Camp Nou opened its door to do a farewell that lasted more than an hour, Alexia had her place in Vogue magazine, which published images of Alexia’s look posing on the grass of FC Barcelona’s main field.
Fashion has also player a major role in the creation of the figure of Alexia Putellas. As he has evolved as a footballer and as a person, her style has been adapting to the reality in which we live. That is why, in addition to capturing the attention of football fans for what she did on the field, she has also done the same with fashion lovers. She has even broke with the stereotypes of unstylish female footballers, taking fashion and football hand in hand to another level.
This is how the figure of Alexia Putellas has been created, a mixture of football success winning everything with both Barcelona and the Spanish National Team, and personal success of the field, being a figure of current daring fashion. All together has forged the Alexia Putellas that we all know today and that has shone so much and continues to do so in football.
In This Story
The players this piece is about.
More Videos & Highlights
Watch the moments behind the story.
4 min The Best Actions Check Guardian's 10 best footbalers of 2025
1 min The Best Actions Barcelona's entry to UWCL: Humilation of German master
1 min The Best Actions The city derby was dominated by Barcelona. Thanks to goals from Putellas and Pajor, they won
1 min The Best Actions Who will win the 2025 Ballon d'Or? Here are the nominees
The Best Actions Eight goals in one match. Let's recall the clash between Belgium and Spain.
The Best Actions What a start! Spain destroyed Portugal 5:0
The Best Actions Barcelona destroyed Betis 9-0 and secure their tenth Liga F title
The Best Actions Barcelona still on the top. Alexia and Marta scored against Levante Badalona
The Best Actions Amazing 7-1 victory for Spain over Portugal in Nations League
How abolishing the NWSL draft made it a better league for women's football enviroment
Serie A Women: How high are the salaries in the top Italian league?
Alexia Putellas is officially London city Lionesses player. All eyes were on Michele Kang
Why investment matters: The growth of NWSL training facilities
How to reduce the injuries in women's football? NWSL joined Project ACL
Why the NWSL clubs top sports team valuation lists?
From newcomer to tycoon: How Michele Kang’s investments have shaped the world of women’s football Explore more from The Pulse
Keep discovering more stories from women's football.
